by tgette | Sep 26, 2025 | Boomer Newsletter Program, Direct mail marketing
David Ogilvy, founder of Ogilvy and Mather (AI image) More Like a Gift Than a Deal What if you could quietly slip a persuasive note into your clients’ mailboxes—so smooth, so irresistible—that it felt less like a pitch and more like a cream-filled donut on a Sunday...
by tgette | Sep 22, 2025 | Boomer Newsletter Program, Client retention
Have you thought about how to gain loyalty with your home care clients so they stay with you? Here’s how a newsletter can entertain and inform — all the while subtly acting like a sales letter. Here’s the bridge: a monthly printed newsletter. Old-school,...
by tgette | Oct 30, 2024 | Public relations
Imagine your home care agency being featured in the local paper or TV station, and gaining the recognition it truly deserves. All it takes is a compelling angle that grabs attention. Click straight to the subhead: 2 3 FirstHeading“The last time you cleaned the...
