by Kevin Banet | Mar 24, 2020 | Coronavirus/COVID-19, Memes, News
It is said that Abraham Lincoln was once chided by one of his cabinet members for making a joke during the Civil War. He responded, “If I did not laugh at a time like this, I would have to...
by Kevin Banet | Mar 19, 2020 | Coronavirus/COVID-19, News
Coronavirus / COVID-19 notice on our client’s home care website Put up a COVID-19 alert notice Since the storm has arrived, it’s time to adjust the sails a bit. If agencies respond correctly in the face of the COVID-19 crisis, they will stay afloat, help...
by Kevin Banet | Mar 12, 2020 | Business matters, News
Home care as a healthy alternative to residential facilities Whatever the outcome of the coronavirus and its dangers, there are bound to be permanent changes in the practice of home care. This could be helpful to home care practices – if they carry out the right...
by Kevin Banet | Mar 9, 2020 | Home Care Administration, News
Home care agency owners often go it alone. Here’s why they need a home care coach. Many years ago, a dedicated high school coach quietly told a runner on his cross-country team, “You should win that race.” I was a friend of that runner, Carey...
by Kevin Banet | Feb 2, 2020 | Copywriting, News
Reach a soft spot A popular commercial in this year’s Super Bowl could help home care agencies reach a soft spot in their audience. In Google’s “Loretta” Super Bowl 2020 commercial, an elderly man reminisces about his late wife in an attempt to keep her memory...
by Kevin Banet | Oct 22, 2019 | News, SEO
Did you know that Google Trends shows a huge jump in the number of searches for “home care near me” in Illinois? More and more people are searching for home care for their mom or dad. Ninety percent of people do an online study of home care websites before...
