Is your home care agency doing well – but are you looking to grow?

Are you ready to take that next step to increase the number of home care clients, but don’t want to spend big bucks to hire a full-time marketer?

Then I suggest you learn about our Client Acquisition Program.

I would like to find referral partners in nursing homes and rehabs so that they will refer a steady stream of private-pay home care clients to your door.

I describe the program  in the video below.

In the Client Acquisition Program, I make personal contacts with these potential referral partners, and also follow up with them to keep your home care agency top of mind with these partners.

More than an appointment setter

Let me explain – I am more than an appointment setter. I call as a fellow professional in the healthcare field. When I talk to a social worker or discharge planner in a nursing home, I’m talking about the Activities of Daily Living, about private-pay clients, or the importance of finding quality caregivers.

I will bring out your agency’s unique selling proposition in providing care for the elderly and disabled.

Professional manner

Now, I know that you are concerned about how a marketer like me represents himself on your behalf to nursing homes and rehabs.

I come across in a courteous and intelligent manner. I begin by asking qualifying questions so that we will get the right kind of clients. I will form a bond with these referral partners, and that bond will be transferred to you.

When I learn which day or days of the week that you are available for an appointment, I will set up a time to meet with the social worker on that day. I will make a certain number of appointments for you each month.

After your appointment, I will continue to keep in touch with these partners by sending them news emails and other media, as you see here. And I’ll keep up with any new case managers who replace the old ones.

Although our company, Savvy Senior Marketing is based in the Chicago area, we offer our services to agencies in any state in the country.

As far as the costs of this program, if you have a $7 per hour margin on your services and provide care for at least four hours a day, the program will easily pay for itself if you have three ongoing clients each month.

How has our program worked for others?

Here is a testimonial of Caleb Johnson, of FirstLight Home Care in the northern Chicago suburbs:

“I’ve really enjoyed your ability to reach out directly to social workers… What’s also good are the personal stories that you take and make into published sales letters.”

You can get on the winning side, too.


Why not use this marketing method to bring in more clients and customers? Get in touch with us at Savvy Senior Marketing by making an appointment for a free 20-minute phone consult, or by sending us an email.