To many people the term copywriting has a very broad meaning: any kind of marketing writing.

However, to those in the marketing professional, copywriting is content written for the purpose of selling an idea, product or service.

Thus, copywriting clearly offers a call to action to move the reader to do a particular thing. Copywriting is thus more involved that simply providing information or entertainment with blog posts, brochures or newsletters.

It moves the reader along with a line of logic that compels them to take action. Kevin Banet’s copywriting services include writing emails and sales letters. Why not consider Kevin Banet for your next copywriting job?


Why not use this marketing method to bring in more clients and customers? Get in touch with us at Savvy Senior Marketing by making an appointment for a free 20-minute phone consult, or by sending us an email.