by Kevin Banet | Apr 6, 2021 | Lead generation, Pay-per-click ads, Videos
In this video, Kevin Banet, of Savvy Senior Marketing, explains how Facebook pay-per-click ads can be used to find adult children of seniors who need various kinds of senior services. This video’s essentials: Do you have enough marketing collateral to make ads...
by Kevin Banet | Mar 31, 2021 | Lead generation
The missing element in many prospecting programs Harry the salesman slumps back in his chair for the third time in twenty minutes. His half-cup of coffee is cold, and he looks out over the top of his worn-cloth cubicle wanting to twist someone’s head off....
by Kevin Banet | Mar 2, 2021 | Facebook marketing, Pay-per-click ads
One of my clients recently asked me, “Should I boost my post on Facebook?” If you want to be committed to social media marketing, the answer is yes. Boosting your post on Facebook involves paying for clicks on a post that you already made. Facebook prompts...
by Kevin Banet | Feb 5, 2021 | Coronavirus/COVID-19, SEO, Social media marketing, Website design
Senior service agencies would stand to gain For the first time, digital marketing will account for more than half of ad spending for US businesses, predicted the Wall Street Journal recently. That’s news that the senior care services company can benefit from....
by Kevin Banet | Jan 9, 2021 | Case study, SEO
Can you go cheap with SEO? Last fall we received a request from a Medicare insurance broker in the Midwest to look at a search engine optimization campaign for which he had been paying for about a year. It was a lesson in SEO disappointments. He had been approached by...
