by Kevin Banet | Jul 16, 2024 | Brand development
Click straight to the subhead: FirstHeadingOrthodontist's "cool" approach Orthodontist’s “cool” approach If you’re looking to expand your ideas for home care marketing, it helps to look outside your field now and then. A good example of...
by Kevin Banet | Jul 6, 2024 | Boomer Newsletter Program
Click straight to the subhead: FirstHeadingA newsletter for your Baby Boomer clientsNewsletters Can Capture Referrals“Show Me the Money”Paid vs. MailedPaid Ads vs. Printed Newsletters — What’s the Best?Paid Internet AdsPrinted NewsletterSee What Sticks?This “Mad...
by Kevin Banet | May 24, 2024 | Client Referral Program, Direct mail marketing
Click straight to the subhead: FirstHeadingPeople like the printed wordA personal touch every month People like the printed word We recently sent out copies of the mother of all sales letters — eight pages long — to a certain group of home care agency owners at...
by Kevin Banet | Apr 9, 2024 | Client Referral Program, Direct mail marketing, Print marketing
Click straight to the subhead: FirstHeadingDirect mail worksPre-internet generationBonding with your clients Direct mail works Have you ever asked yourself the question, “Will a direct mail marketing campaign work for a home care company like mine?” We...
by Kevin Banet | Apr 3, 2024 | Client Referral Program, Direct mail marketing, Print marketing
Click straight to the subhead: FirstHeadingA marketing program with three crucial benefitsDiamonds in your own backyardDirect mail is "sticky"New and current clientsOur "Boomer News"Have you run into obstacles with newsletters?Deliverables – Client Referral &...