by Kevin Banet | Oct 22, 2019 | News, SEO
Did you know that Google Trends shows a huge jump in the number of searches for “home care near me” in Illinois? More and more people are searching for home care for their mom or dad. Ninety percent of people do an online study of home care websites before...
by Kevin Banet | Sep 7, 2019 | News, SEO
Is Google blacklisting websites that it doesn’t agree with? Will this affect your home care industry? There’s been some grumblings within the marketing industry recently that Google has not acted with complete fairness in its search ranking techniques. The...
by Kevin Banet | May 25, 2019 | News
Forbes magazine The founder and CEO of a home care agency said that those in the industry must adapt themselves to current trends – or they will flat out fail. “A shifting regulatory environment and demographic pressures have begun forcing home care...
by Kevin Banet | May 3, 2019 | Direct mail marketing, Facebook marketing, News, Social media marketing
Your marketing must have the same offer, reach the same audience, and reach them at the same time. You hear a lot of complaints about advertising being everywhere nowadays. But you have to admit – it works. Frequency is the magic word in marketing – get...
by Kevin Banet | Apr 6, 2019 | Direct mail marketing, News
Postcards are more immediate and longer-lasting than emails. And your message is seen by every recipient. Veteran of printed promotion sees a growing potential in this medium Has internet marketing made traditional mail obsolete? Not hardly. Marketing that is mailed...
by Kevin Banet | Feb 26, 2019 | News, Public relations
Just out – our free whitepaper! We invite you to download our free whitepaper, “Seven Ways to Turn Bad Media Into Good For Your Home Care Service” by clicking on the title above. You’ll also receive practical and timely tips on marketing for...
