by Kevin Banet | Aug 14, 2021 | Social media marketing
You’ve heard all about how to use Facebook to boost your business beyond your wildest dreams. “Sure, but I’m not that into Facebook,” you say. You might be wondering if it’s possible to carry out a minimum level of Facebook promotion that...
by Kevin Banet | Mar 11, 2021 | Advertising, Social media marketing
It’s been said that the only purpose of Facebook is to grow your email list. And I bet you thought email was dead. After all, everyone gets bombarded with spam. We all hate the tons of emails we get, but let’s admit it — everyone reads the letters of their favorite...
by Kevin Banet | Mar 4, 2021 | Social media marketing
The court jester in the king’s castle of years ago served a helpful purpose – he made people laugh, often making light of current events. Today’s court jester lives on Facebook in the form of memes – those eye-catching photos with pithy sayings that can go viral in...
by Kevin Banet | Feb 5, 2021 | Coronavirus/COVID-19, SEO, Social media marketing, Website design
Senior service agencies would stand to gain For the first time, digital marketing will account for more than half of ad spending for US businesses, predicted the Wall Street Journal recently. That’s news that the senior care services company can benefit from....
by Kevin Banet | Nov 20, 2020 | Social media marketing
Does your website have social proof? When a home care prospect wants to know more about your agency, they look for social proof. If they haven’t received a recommendation from a trusted friend, they want to know what others are saying about you. Thus they turn...
by Kevin Banet | May 3, 2019 | Direct mail marketing, Facebook marketing, News, Social media marketing
Your marketing must have the same offer, reach the same audience, and reach them at the same time. You hear a lot of complaints about advertising being everywhere nowadays. But you have to admit – it works. Frequency is the magic word in marketing – get...