by Kevin Banet | Feb 2, 2022 | Multichannel marketing
Can the nation’s groundhog predict the next six weeks of business success for your healthcare company? Probably not. They say that Punxsutawney Phil saw his shadow this week and thus we are in for another six weeks of the cold stuff. The famous groundhog is correct...
by Kevin Banet | Jan 26, 2022 | Multichannel marketing, Sales
Do you like to get out in the morning and sip fresh steaming coffee with your buddies … … while learning hot trends from top-notch experts in your field? Well, those delights are being curtailed, at least in some industries. A consultant in the home healthcare...
by Kevin Banet | Jan 12, 2022 | Direct mail marketing, Email marketing
Reaching behind the castle wall You may have wondered about all the hubbub behind omnichannel marketing. Omnichannel marketing is the coordination of different promotion methods to reach the same prospects. Thus, marketing collateral in various forms is sent to the...
by Kevin Banet | Dec 30, 2021 | Email marketing
Right now your business prospects couldn’t care less about your service. Their thoughts are on this weekend’s party … wondering what the taste of turkey or roast beef will be on Saturday night … thinking how great it will be yukking it up with...
by Kevin Banet | Dec 23, 2021 | Case study
Did you know that the “failed email” newsletter that I sent last week was part of a test that saw a huge success? The email that I sent talked about how a trucking industry’s email was sure to flop because they spent all their time talking about...