by Kevin Banet | Sep 25, 2024 | Direct mail marketing, Print marketing
The magic of lumpy (or 3D) mail lies in its ability to stand out, whether it’s larger than expected or looks like a gift. Click directly to subheads: 2 3 FirstHeadingLumpy mail stands outThe “Wow” Factor of Lumpy MailBranded Gifts: A Lasting ImpressionShow Your...
by Kevin Banet | Apr 9, 2024 | Client Referral Program, Direct mail marketing, Print marketing
This post at a glance... FirstHeadingDirect mail worksPre-internet generationBonding with your clientsLet's talk! Direct mail works Have you ever asked yourself the question, “Will a direct mail marketing campaign work for a home care company like...
by Kevin Banet | Apr 3, 2024 | Client Referral Program, Direct mail marketing, Print marketing
This post at a glance... FirstHeadingA marketing program with three crucial benefitsDiamonds in your own backyardDirect mail is "sticky"New and current clientsOur "Boomer News"Have you run into obstacles with newsletters?Deliverables – Client Referral &...
by Kevin Banet | Oct 24, 2021 | Case study, Copywriting, Print marketing
It takes some real people skills to produce what seems like a simple marketing piece. Here’s a day-by-day story of how we designed a one-sided flyer for an online payment company in two weeks. We were asked to produce a PDF flyer that would display its payment service...
by Kevin Banet | May 18, 2019 | Customer retention, Print marketing
Irish pop singer Brian McFadden sings a popular playful melody “Be True to Your Woman.” In the song, he recalls trying to talk his friend out of turning his back on his girlfriend to “risk it all for a moment of lust.” Let’s not get too...
by Kevin Banet | Nov 2, 2018 | Print marketing
This month between 10,000 and 100,000 people will search for the term “home care agency.” A similar number are searching for “home health agency,” and “home health aide,” according to Google. Why? It could be that these people are...
